Performetic Ekibi
Performance marketing and growth team
The Performetic team works on performance marketing, SEO, conversion-focused design and e-commerce infrastructure to deliver measurable growth for brands.
- Google Ads
- Meta Ads
- Shopify
- SEO
How to increase average order value (AOV)
Bundles, cross sells, free shipping and gift thresholds and tiered discounts: how to raise average order value profitably, with a worked margin example.
Product schema guide for ecommerce product pages
Merchant listings vs product snippets, required and recommended Product properties, a copy-ready JSON-LD example and a testing routine for online stores.
How to get customers to buy again
Use cohort analysis, RFM segmentation, loyalty programs and post purchase flows to raise your repeat purchase rate, with a worked example of the revenue impact.
Meta ad account restricted or disabled: what to do
What to do when your Meta ad account is restricted or disabled: find the cause in Account Quality, request a review correctly and prevent it from happening again.
How to set a free shipping threshold
Set your free shipping threshold with order value data and margin math, not gut feel. A break even formula, worked example table and testing approach.
How to calculate ecommerce profit margin
Go from gross margin to contribution margin by layering in product cost, shipping, payment fees, returns and ad spend, with a worked example of real profit per order.
How to keep SEO traffic during a site migration
Moving to Shopify, a new platform or a new domain? Build a URL inventory, a 301 redirect map, a launch day checklist and a Search Console monitoring plan.
CAC vs LTV vs ROAS: which should ecommerce track?
What CAC, LTV and ROAS measure, their formulas, the LTV:CAC ratio and which metric to use for which decision, with a worked example.
How do customer reviews affect ecommerce sales?
Collecting reviews, displaying them well, using UGC and following Google's review structured data rules: a practical guide to social proof in ecommerce.
Black Friday ad plan for ecommerce brands
A pre peak, peak and post peak timeline for Black Friday and other sale events, with budget pacing, creative and offer prep, and a stock and site readiness checklist.
International SEO and hreflang for ecommerce
Selling abroad? Compare URL structures, learn the hreflang rules Google actually enforces, set up x-default and avoid the mistakes that break multilingual stores.
Google Merchant Center setup and fixing disapprovals
How to set up Google Merchant Center step by step, verify your website, and fix the most common product disapprovals, from price mismatch to misrepresentation.