Performetic Ekibi
Performance marketing and growth team
The Performetic team works on performance marketing, SEO, conversion-focused design and e-commerce infrastructure to deliver measurable growth for brands.
- Google Ads
- Meta Ads
- Shopify
- SEO
Do Pinterest ads work for ecommerce?
Which ecommerce brands should advertise on Pinterest, which objectives to use, what shopping ads require and how to read Performance+ results without fooling yourself.
Google Ads keyword strategy for ecommerce
Which keywords to bid on, with which match types and in what campaign structure: a practical Google Search keyword strategy built specifically for online stores.
How to set up Meta Advantage+ sales campaigns
How Advantage+ sales campaigns work, how to set one up step by step, which choices switch Advantage+ off, and when a manual campaign is still the better call.
A digital marketing plan for a new product launch
A week-by-week launch plan for ecommerce: what to prepare, how to build a waitlist, which channels to open first, how to split budget and what to measure.
How to create and test UGC ads for ecommerce
A practical guide to user-generated content (UGC) ads: creator briefs, script structure, disclosure rules and a test plan that finds the winning video faster.
Distance sales contracts: legal must-haves in Turkey
Pre-contract information, the distance sales contract, order confirmation, contact and transaction guide pages: what a Turkish online store must legally have before it takes an order.
SMS marketing in Turkey: IYS rules for ecommerce
What ecommerce brands must know before sending promotional SMS in Turkey: consent, IYS registration, MERSIS number, opt-out rights and the three business day rules.
GA4 attribution models: how to read them in ecommerce
GA4's data-driven and last click models, lookback windows and how these settings change your campaign decisions, explained with ecommerce examples.
Internal linking strategy for ecommerce sites
How to build internal links between menus, categories, products and blog posts, choose good anchor text and find orphan pages on an online store.
How does on-site search increase ecommerce sales?
Shoppers who search are telling you exactly what they want. A guide to the search field, autocomplete, no-results pages and reading search data in GA4.
What are TikTok Spark Ads and how do stores use them?
How TikTok Spark Ads differ from regular ads, how to get a creator authorization code, what you cannot change after authorizing and how ecommerce brands test them.
How to set up Target ROAS bidding in Google Ads
When to switch to Target ROAS, how to choose the starting target and how to change it without losing volume, with Google's conversion thresholds and an example step-up plan.